專長 / 近觀
生命週期郵件與 CRM
自負盈虧的 Klaviyo 與 HubSpot 專案 —— 與收入掛鉤的流程、分群與行銷。
機會
讓下一步
成為更好的一步。
Email is the highest-margin channel most teams under-run: a newsletter goes out when someone remembers, flows stop at welcome + abandoned cart, lists grow stale, and nobody can say what email actually earned last month. Meanwhile acquisition costs keep rising — and the cheapest revenue (repeat purchase) stays on the table.
We audit the list, deliverability and existing flows first — there is no point driving traffic to a leaky bucket. Then we build the revenue-critical flows (welcome, abandonment, post-purchase, winback), segment by behaviour and value, and hand over a campaign calendar with templates your team can run — reported against revenue per recipient, not opens.
- 合作方式
- 指定交付負責人 + 團隊
- 時間
- Core flows live in 3–4 weeks; programme scoped after
我們交付
聚焦正確的事。
- Klaviyo and HubSpot audits, migrations and deliverability fixes
- Core revenue flows: welcome, abandonment, post-purchase, winback
- Segmentation by behaviour, value and lifecycle stage
- Campaign templates, calendars and revenue reporting
你的收穫
可以真正營運的東西。
- List + deliverability health report with fixes
- Live flows tested end to end
- Segments, templates and a 90-day calendar
- Revenue reporting + handover training
開始之前
一點清晰
走得很遠。
01開始需要我們提供什麼?
問題的簡短描述、現有網站或工具連結(如有)、以及有用結果的樣子。不需要完整規格書。範圍明確後約定存取、DPA/NDA 與內容需求。
02能在現有基礎上做嗎?
可以。從你的現狀與約束出發。聚焦改進或整合可能勝過重建 —— 承諾前我們會給出帶成本的選項與權衡。
03成本、時間與 SLA 如何約定?
調研後給出明確提案:交付物、里程碑、時間表、支援與 SLA 條款。簽字開工;任何變更在額外工作前書面重新定範圍。
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